Shopify stores designed and launched
Your name, drawn so it cannot be mistaken for a typed one
Wordmark Logo Design: The Name Is the Logo, So the Letters Matter
A wordmark succeeds or fails on its lettering. For wordmark logo design we choose, adjust and sometimes redraw letters so your name looks designed, then give you the short and stacked forms a store needs. From $240, fixed price.
- Letterforms chosen and adjusted by hand
- Stacked and short-form versions
- Light and dark versions
- Font licence summary included
From$240
Delivery3 to 13 working days
Revisions2 rounds
Our track record
450+ Shopify Stores Launched Since 2015. Your Type-based Logo Gets the Same Care.
When the name is the logo, every curve and gap is visible. We spend our time on the letters, so the mark is recognisably yours and not just a word in a font.
Average rating from verified clients
Building Shopify stores since
Secure checkout
Pay through a protected checkout and keep a full order record.
Two revision rounds
Included in every package, so the result matches what you pictured.
Backup before changes
We work on a duplicate of your theme, never on your live store.
Who this is for
Wordmark Logo Design: Who We Work For
Wordmarks suit brands with a name worth showing. Most people ask about wordmark logo design in one of these six situations.
You are a good fit if
- Your brand name is short enough to carry a logo
- You want a fixed price and a written scope for Wordmark Logo Design
- You can share name ideas and typefaces you like
- You own the store and approve the final mark
Brands with a short, distinctive name
The name already does the talking.
Stores with long product lines
A neutral mark lets products lead.
Founders after a timeless look
Letters age better than trends.
Sellers with a clean theme
A type-led logo sits well in a spacious header.
Owners with a typed-name logo
It reads as unfinished.
Founders short on time
You would rather answer a brief and choose a concept.
Problems solved
Why Many Wordmarks Look Like Typed Text
Setting a name in a font is not the same as designing a wordmark. These six problems are the ones owners mention most about wordmark logo design.
- The name is just typed.
Default spacing makes it look unfinished.
- Spacing is uneven.
Some letter pairs sit too far apart.
- It cannot shrink.
A long name is unreadable in a favicon.
- The font is unlicensed.
The typeface was never cleared for logo use.
- There is no stacked form.
The logo cannot fit a square space.
- Weight and colour are guessed.
The mark fades on busy backgrounds.
What we can do
Wordmark Logo Design: What the Work Covers
Six jobs make up the design. Your package decides how far each one goes for your wordmark.
Name and brief review
We look at the name's letters, length and tone before choosing a direction.
Lettering concepts
A designer chooses and adjusts typefaces, weights and spacing for each concept.
Custom touches
A few letters are modified so the name becomes unmistakable.
Stacked and short forms
Compact versions are made for squares, favicons and avatars.
Licence check
The typeface licence is checked for logo use and summarised.
Small-size test
The wordmark is tested in a header and at favicon size.
What is included
What Is Inside Your Type-based Logo Package
The work for Wordmark Logo Design is organised into six groups of deliverables. The comparison table below shows how far each group goes by package for type-based logo.
Review
- Name analysis
- Brief questionnaire
- Type references
- Direction summary
Concepts
- Lettering studies
- Weight and spacing options
- Concept presentation
- Your choice and notes
Craft
- Kerning by hand
- Custom letter touches
- Optical alignment
- Final artwork
Forms
- Horizontal wordmark
- Stacked wordmark
- Short-form mark
- One-colour version
Licence
- Typeface licence check
- Licence summary
- Substitute option if needed
- Font credit notes
Hand-over
- All file formats
- Type rules sheet
- Written notes
- Recorded walkthrough
You bring the products and brand assets, and you approve each step. We handle the type-based logo work and the checks.
Wordmark kit
How a Wordmark Becomes the Voice of a Whole Storefront
The walkthrough shows the order we work in: the lettering first, a palette that supports it, a body typeface that pairs well and finally application. A type-led brand needs every page to respect the same few choices.
Portfolio
Store Designs From Our Studio
A look at store designs across fashion, home, beauty, pets and gifts, to show the standard of layout and finish behind Wordmark Logo Design.
Salon supplies store design
Salon supplies
Audio store design
Audio
Food store design
Food
Summer fashion store design
Summer fashion
Technology store design
Technology
Fine jewelry and watches store design
Fine jewelry and watchesProcess and timeline
How Your Type-based Logo Is Delivered, Start to Finish
Six steps from brief to handover. You approve the work before anything touches your live store, and the calculator sets the pace for the type-based logo.
- 1
Brief and asset review
Share your products, your brand and your goals. We turn them into a written plan for your type-based logo.
- 2
Choose how we get access
Choose a collaborator request, or have us work in our Partner account and hand over the result. Owner passwords and card details are never needed for the type-based logo.
- 3
Study the name and agree a direction
We look at the length, letter shapes and tone of your name, review typefaces you like and write a short direction before any drawing.
- 4
Draw the lettering and build the forms
A designer sets and adjusts the lettering for each concept, you choose one and it is refined, then built into stacked and short forms and tested small.
- 5
Compare the result with the brief and with your store
Files and pages are checked against the plan, and changes to the store are tested on real devices. We fix what differs before your review of the type-based logo.
- 6
Deliver and hand over
Once you approve, the type-based logo is delivered with working files and notes. Everything is yours, with two rounds of revisions included.
Compare your options
Template or tool, Freelance gig, General agency or Our Type-based Logo Service?
Four usual ways to get a wordmark. This comparison shows who adjusts the lettering, builds the forms and checks the font.
| What matters | Template or tool | Freelance gig | General agency | Store Design Expert |
|---|---|---|---|---|
| Lettering adjusted by hand | Name typed in a font | Sometimes | Sometimes | Yes |
| Stacked and short-form versions | No | Extra cost | Sometimes | Yes |
| Font licence checked for logo use | No | Rarely | Sometimes | Yes |
| Tested at favicon size | No | No | Extra cost | Yes |
| Price known before work begins | Cheap but open-ended | Yes | Quote only | Yes |
| Shopify store and checkout expertise | Learning | Varies | General | Yes |
| Two structured revision rounds | No | Varies | Extra cost | Yes |
| Written notes and source files at handover | No | Rarely | Sometimes | Yes |
Inside every project
What Protects Your Store and Your Budget During Wordmark Logo Design
Work on your brand and catalog is a big trust, so these six habits protect your type-based logo on every package.
Trademark checks stay with you
A designer cannot guarantee a mark is free of conflict, so you confirm trademark availability and we do not give legal advice.
Least access needed
We ask only for the access your type-based logo needs, through Shopify's own sharing tools where a store is involved, and remove it when we finish.
Working files are yours
Final and working files for your type-based logo are handed over, so another person could use them later.
Checked before you look
Every type-based logo item is checked against the brief first, so your review covers taste and wording, not faults.
No promised sales
We make type-based logo to help shoppers decide, and we never promise revenue, rankings or reach.
Rights respected
We only use images, fonts, music and text you own or that are properly licensed in your type-based logo, and we say which.
Interactive price calculator
Build Your Type-based Logo Package
Choose a package, then tell us about your volume, your type-based logo needs and how soon you want it. The fixed price and delivery window update with every click.
Request a custom quote
Very large volumes, several brands or stores, rush schedules and unusual formats for type-based logo are scoped separately and quoted at a fixed price.
Request a QuoteChanged your mind? Choose Typeset Essential, Typeset Plus or Typeset Premier above to return to the instant calculator.
Packages and comparison
Type-based Logo Package Comparison
Line-by-line detail of what each package covers, useful when choosing between a light pass and a full type-based logo service.
| What is included | Typeset Essential $240 | Typeset Plus $500Recommended | Typeset Premier $990 |
|---|---|---|---|
| Two wordmark concepts | Included | Included | Included |
| One concept developed | Included | Included | Included |
| Hand-adjusted spacing and kerning | Included | Included | Included |
| Vector and PNG files | Included | Included | Included |
| Light and dark versions | Included | Included | Included |
| Three wordmark concepts | Not included | Included | Included |
| Customised letterforms | Not included | Included | Included |
| Stacked layout | Not included | Included | Included |
| Short-form mark for icons | Not included | Included | Included |
| Font licence summary | Not included | Included | Included |
| Five wordmark concepts | Not included | Not included | Included |
| Modified typeface artwork | Not included | Not included | Included |
| Full lockup set | Not included | Not included | Included |
| One-page type rules sheet | Not included | Not included | Included |
| Source files handed over | Not included | Not included | Included |
| Typical delivery | 3 to 5 days | 5 to 9 days | 9 to 13 days |
Choose your options in the calculator above: the total and the delivery estimate it shows for Wordmark Logo Design are final.
Why Store Design Expert
Wordmark Logo Design: Why Brands Choose Us
Anyone can set a name in a font. Brands hire us for the lettering craft, the licence check and the short forms that make a wordmark work everywhere a store needs it.
We work on the letters themselves
Spacing and shapes are adjusted by hand, not left to defaults.
Daily work on Shopify headers
Type-led logos, favicons and email headers are everyday material for us.
Rated 4.9+ by verified clients
These reviews come from verified Store Design Expert clients, in their own words, and your type-based logo follows the same process.
Prices you can plan around
Every package, option and extra has a visible price, sized by volume, detail and speed for your type-based logo.
You talk directly to the person doing your Wordmark Logo Design work
You write to the person handling your type-based logo, not a ticket queue.
Experience since 2015
More than 450 Shopify stores launched means few catalog, content or launch problems are new to us, type-based logo included.
What we need to get started
What We Need Before We Start Your Type-based Logo
Three ways to give access, then a short list of facts about your type-based logo.
Accept our collaborator request
Share your store address and accept our request so Wordmark Logo Design can begin. The owner can grant what we need for your type-based logo and remove us in one click.
Taking over existing work? That is fine
Tell us what exists today and who made it. We review your type-based logo first and agree what to keep.
Or share a restricted staff login
A staff account with limited permissions works too for type-based logo, though the collaborator route is easier to revoke.
Your name and alternatives
Share the exact name and any versions you are considering.
Type you like
Send logos or typefaces you admire.
Existing assets
Send your current logo, colours or fonts if you have them.
Owner passwords and card details are never requested for your type-based logo. Access for Wordmark Logo Design is granted through Shopify's own tools and removed when the work is done.
Testimonials
What Store Owners Say Before You Order Wordmark Logo Design
Verified Store Design Expert clients describe the brief, the work and the handover in their own words, and your type-based logo follows the same path.
Verified
The website development work was truly impressive. Their attention to detail and ability to exceed expectations made the project a success. Working with them was a breeze, thanks to quick responsiveness and a willingness to go above and beyond.
KD
Kevin D.United States
Verified
Store Design Expert was very knowledgeable about what I needed done to fix my Shopify store and how to improve the store layout. The project was completed very quickly, and I will definitely use them for support as my business grows.
ST
Samuel T.United States
Verified
Very satisfied with the work. Most importantly, Store Design Expert responded promptly to my questions and concerns. Thank you!
KB
Kyle B.United States
Verified
Outstanding work and outstanding customer service. Five stars! I will absolutely use Store Design Expert again for my next book.
KM
Katharine M.United States
Verified
Store Design Expert was great! They delivered exactly what I asked for and even offered helpful extra suggestions. Highly recommended.
PW
Paul W.United States
Verified
I request Store Design Expert every time I have a project. They are professional and give real attention to detail, which makes the work stand out.
LK
Laura K.United States
Verified
They kept communicating until the problem was fully resolved, and the result was great.
HJ
Henry J.United States
Verified
Super helpful and patient. I am new to ecommerce and Store Design Expert talked me through the whole process and even fixed my payment bridging for me!
LR
Lois R.United Kingdom
Verified
I am beyond satisfied! Store Design Expert went above and beyond on my project. Highly recommended!
MD
Michael D.United States
Related searches
What People Search For Before Ordering Wordmark Logo Design
Owners reach this page from different searches. Here is how the common ones relate to Wordmark Logo Design.
People who look up “wordmark logo design for shopify stores”, “wordmark logo design ideas” or “difference between wordmark and logo” usually want Wordmark Logo Design; the calculator above shows the price and delivery estimate before you commit.
“how to get wordmark logo design”, “what is wordmark logo” or “wordmark vs lettermark logo” all point to the same job, which Wordmark Logo Design covers from start to finish.
“word mark vs logo” or “business logo design cost”: owners type these when they need Wordmark Logo Design, and the packages above are priced for that job.
You may also have come across “professional logos with word mark” or “what is a logomark” while reading about Wordmark Logo Design.
FAQ
Wordmark Logo Design: Your Questions Answered
Answers on cost, timing, access, files and what happens after delivery for type-based logo.
How long does wordmark design take?
Most projects take 3 to 13 working days, depending on package, forms needed and your feedback speed. You see the estimate in the calculator before any payment.
Will the font be licensed for my logo?
We check the licence of any typeface used and give you a summary. If a font cannot be used in a logo, we substitute or modify one that can.
What do you need from me to start Wordmark Logo Design?
Send your exact name, a few type references and a collaborator request for your store. We start by studying the name's letters.
What is the price of Wordmark Logo Design?
Wordmark Logo Design starts at $240. With every option switched on the total reaches $2,830.
Which Wordmark Logo Design package should I choose?
There are 3 Wordmark Logo Design packages: Typeset Essential at $240 (3 to 5 working days), Typeset Plus at $500 (5 to 9 working days) and Typeset Premier at $990 (9 to 13 working days).
What do I get with Typeset Essential for Wordmark Logo Design?
Two wordmark concepts where your name itself is the logo, with letterforms chosen and spaced by hand, one developed and delivered. It includes: Two wordmark concepts; One concept developed; Hand-adjusted spacing and kerning; Vector and PNG files; Light and dark versions. Typeset Essential costs $240 and takes 3 to 5 working days.
Which choices do I make for Wordmark Logo Design?
Beyond the package, Wordmark Logo Design needs 4 decisions from you: how much brand discovery (Questionnaire only, Questionnaire and call, Workshop with competitor review); which forms do you need (Horizontal only, Horizontal and stacked, Horizontal, stacked and short form); how custom should the lettering be (Selected and adjusted typeface, Typeface with modified letters, Fully redrawn lettering); how soon do you need it live (Standard, Sooner, Fastest).
Are there optional extras for Wordmark Logo Design?
Extras available with Wordmark Logo Design: Extra concept round (+$170), Visual similarity check (+$140), Body font pairing (+$140), Logo usage one-pager (+$120), Favicon from the short form (+$100) and Recorded logo walkthrough (+$90).
What if Wordmark Logo Design is not quite what I need?
For Wordmark Logo Design work outside the packages, choose Request a custom quote. We put the scope in writing and give you one fixed price before we begin.
Ready when you are
Wordmark Logo Design: Order Your Package
Choose a package, watch the fixed price settle and have a team that has launched 450+ Shopify stores draw, adjust and test your wordmark before it appears in a header.
Fixed price · Two revision rounds · Files handed over