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Choosing a plan

Shopify Plans: Which Plan Do I Need? A Plain Guide for Store Owners

Plans affect what a store can do, and some design jobs depend on them. This guide explains the differences that matter for design work, without quoting prices that change.

  • What plans change for design work
  • Which jobs depend on your plan
  • Why we never quote plan prices
  • How to check before you order
PlatformShopify only
Since2015
Stores launched450+
The honest limit

We Do Not Quote Plan Prices, and Here Is Why

Shopify changes its plans and prices over time. A number printed here would soon be wrong.

Shopify sells several plans, from entry level up to Shopify Plus for large and complex stores. Names, prices, fees and included features change from time to time, so the only reliable source is Shopify's own pricing page. We never print plan prices or app fees, and every service page that depends on a plan says so.

What we can do is explain which differences matter for design and development work, so you know what to check before you order. In practice there are three: how much of checkout you can customize, how many staff accounts and locations you can have, and which advanced features are available to your store.

If you are unsure, tell us your plan on the brief. We will say plainly if a job needs a different plan or a different approach.

What plans change

Plan Differences That Affect Design Work

AreaWhy it matters for designWhat to do
Checkout customizationShopify controls the hosted checkout. How far it can be changed depends on your plan.Check Shopify's current checkout options before ordering checkout work
Staff and locationsMore accounts and locations affect permissions and stock set-up.Tell us how many you use in the brief
Advanced featuresSome features, such as certain B2B and market tools, depend on plan level.Ask us if a feature is plan-dependent
AppsSome apps require a particular Shopify plan as well as their own plan.Check the app provider's requirements

For current plan names, prices and features, use Shopify's own pricing page.

Where plans matter in our catalogue

Services Most Affected by Your Plan

Checkout and cart work

Cart changes are theme work. Changes to the hosted checkout itself are limited and depend on your plan.

Markets and international selling

Multi-currency and multi-language set-up depend on available market features. See the multi-channel category.

B2B and wholesale

Wholesale set-up depends on the tools your plan offers. The B2B service page notes this.

App set-up

App set-up pages state when an app needs a particular plan on either side.

Before you order

Check Your Plan in Four Steps

  1. Find your plan name

    It is shown in your Shopify admin under settings and plan.

  2. Read the service page

    Pages note anything that depends on a plan or an app plan.

  3. Tell us in the brief

    Add your plan name so the scope fits.

  4. Ask if unsure

    Use the quote page. We will say whether the job fits your plan.

Related

Where to Go Next

Shopify Plus services

How we approach stores on the highest Shopify plan.

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Choose a service type

Pick between small tasks, redesign and growth work.

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See pricing

Choose a service and see its fixed price.

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In depth

How Shopify Plans Differ in Ways That Matter for Design

Plans are described in terms of features and fees. For design work, three differences matter most.

Shopify offers several plans, from entry-level plans for new stores to Shopify Plus for large and complex stores. We do not print plan names, prices or feature counts because they change. Use Shopify's pricing page for those. Here is how plan differences affect the work we do.

How much of checkout you can change

Checkout on Shopify is hosted and controlled by Shopify. On most plans, we cannot edit its code. Deeper checkout customization is generally part of the highest plan and is subject to Shopify's own rules. Changes to the cart page, which sits before checkout, are theme work and are not affected by this.

Staff accounts and locations

Plans differ in how many staff accounts and locations you can have. This matters if several people need to edit the store, or if you sell from more than one place. Collaborator access for an agency is separate from staff accounts, but your plan's rules still apply to what you can set up.

Advanced features

Some features, such as advanced reporting, market settings and wholesale tools, depend on the plan. If a job needs one of these, the service page says so, and your plan may need to change.

Apps and their plans

Apps have their own plans and fees, separate from your Shopify plan. Some apps require a particular Shopify plan. We show app plan details before payment and never state an app's price on its behalf.

If you are unsure what your plan allows, tell us your plan name in the brief. We will say plainly if a job needs a different plan or a different approach.

Choosing

Six Questions to Ask When Choosing a Plan

The right plan matches where your store is today, with room for the next stage.

How many products and sales?

Plans scale with store size and sales volume. Start where you are and move up as you grow.

Who needs access?

Count the people who will edit the store, and compare that with each plan's staff limits.

Do you sell in several countries?

International selling features differ by plan. Check what is available for your markets.

How will you take payments?

Fees depend on the plan and the payment provider. Compare the total cost at your expected sales.

Do you need wholesale or B2B tools?

Some wholesale features depend on the plan. Check before you build around them.

Can you change later?

Plans can be changed as your needs change, so you do not need to predict the future.

Planning

When to Move Up a Plan and When to Stay Put

Changing plans is common. The question is whether the change pays for itself.

  • Move up when a feature you need is only on a higher plan and the benefit exceeds the extra fee.
  • Move up when staff limits are slowing down your team.
  • Stay put when you are paying for features you do not use.
  • Stay put while you are still testing your idea, and move when sales justify it.
  • Review yearly. Check your plan against what you actually use.

Because we do not quote plan prices, any figure you read about plan costs should come from Shopify directly. Treat third-party articles on plan prices with caution, because they age quickly.

At a glance

Plan Questions and Where the Answer Lives

A quick map from question to source.

QuestionBest sourceWhy
What does my plan cost today?Shopify's pricing pagePrices change
Can my plan do this feature?Shopify's plan comparisonFeatures change by plan
Can you design for my plan?The service page and your briefWe say if a job needs a different plan
Does this app need a particular plan?The app's pageEach app sets its own requirements
Can checkout be customized?Shopify's documentationCheckout is controlled by Shopify
Should I move to Plus?A consultationIt depends on size and needs
Related searches

Shopify Plans and Pricing Explained

Short answers to questions people often search for on this topic.

What are the different Shopify plans and which plan do I need?

The different Shopify plans range from entry level to Shopify Plus. Which Shopify plan to choose depends on size, staff, markets and needs. Check Shopify's pricing page for the current list.

What is the difference between Shopify Basic and the Shopify plan?

Shopify basic vs Shopify plan differences include fees, staff accounts and features. Shopify plan comparison pages on Shopify's site show current differences.

Is there a free Shopify plan?

Does Shopify have a free plan? Shopify has offered free trials, not a permanent free plan. Is there a free Shopify plan today? Check Shopify's current offer.

What are Shopify pricing plans and features, and what do they cost?

Shopify pricing plans and features, pricing options for different plans and what the pricing plans for Shopify are change over time. Shopify store costs and plans also include apps and fees. Shopify yearly plan cost depends on the billing choice.

How do Shopify plans and pricing relate to design work?

Shopify plans and pricing affect design mostly through checkout customization, staff accounts and advanced features. Our services state when they depend on a plan.

Related searches

Related Searches: Which Shopify Plan Do I Need? A Plain Guide

People describe this topic in different ways when they search. These are the common ones.

Related searches include “what are the shopify price plans”, “shopify pricing options for different plans” or “what are the pricing plans for shopify”.

FAQ

Shopify Plan Questions Answered

What plans change and how it affects your order. Open any question for the full answer.

Which Shopify plan do I need?

It depends on your store's size and needs. Check Shopify's pricing page for current plans, and tell us your plan so we can match the work to it.

Do you list Shopify plan prices?

No. Plans and prices change, so we point you to Shopify's own pricing page.

Does my plan affect which services I can buy?

For most services, no. A few, such as checkout, markets and B2B work, depend on plan features.

Can you customize checkout on any plan?

Shopify controls the hosted checkout, and what can be changed depends on your plan. We cannot edit it on most plans.

Do app plans cost extra?

Yes. Apps have their own fees, shown before you pay and never added silently.

Can I change plans later?

Yes, through Shopify. Tell us if you plan to, as it can affect scope.

What if I am not sure what my plan allows?

Send details on the quote page and we will say whether the job fits.

Do you recommend a plan?

We describe what each difference means for design work. The choice depends on your business and Shopify's current offering.

Which plan is best for a new store?

The best plan is the one that fits your needs and budget today. Many new stores begin with an entry-level plan and move up as they grow. Check Shopify's pricing page for current options.

Can I downgrade or upgrade later?

Yes. Plans can be changed as your needs change. Check Shopify's current rules for how and when changes take effect.

Does the plan limit design work?

Mostly in checkout and a few advanced features. Theme design, product pages, collection pages and the cart are generally not limited by plan.

Do I need Shopify Plus?

Plus is aimed at large and complex stores. Our Shopify Plus services page describes how we approach stores on that plan.

Who pays for app fees?

Apps are paid to the app vendor, and we show their plans before payment. They are not part of a service price.

What should I put in my brief about my plan?

Your plan name and any apps you already use. It lets us write a scope that fits.

Ready when you are

Match Your Job to Your Plan

Choose a service, add your plan in the brief and we will confirm it fits.

  • Fixed prices shown before you pay
  • Two revision rounds in every package
  • A written handover with every job