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Logo, colours and fonts designed as one system

Brand Identity Design Package Pricing: One Identity, Applied From Logo to Checkout

Buying a logo, a palette and fonts separately gives you parts that do not fit. With our brand identity package we design them together and apply them to your store. Brand identity design package pricing starts at $590, fixed price.

  • Logo, palette and type designed together
  • Brand style guide for later work
  • Social profile assets at higher tiers
  • Identity applied to your Shopify store
From$590
Delivery7 to 25 working days
Revisions2 rounds
Brand identity system showing a logo, five-colour palette and paired typefaces applied to a Shopify storefront
Our track record

450+ Shopify Stores Launched Since 2015. Now Let Us Handle Your Brand Identity Package.

A brand feels trustworthy when every page, email and package looks like it came from one hand. We design the identity as a system and then apply it where customers actually see it.

450+

Shopify stores designed and launched

4.9+

Average rating from verified clients

2015

Building Shopify stores since

Secure checkout

Pay through a protected checkout and keep a full order record.

Two revision rounds

Included in every package, so the result matches what you pictured.

Backup before changes

We work on a duplicate of your theme, never on your live store.

Who this is for

Brand Identity Design Package Pricing: Who We Work For

Identity packages suit particular moments. Here are the six situations that bring owners to full brand identity package (logo + colours + fonts).

You are a good fit if
  • You need or want to rebuild your brand identity
  • You need a fixed price and a written scope before work starts
  • You can describe your brand and share examples you like
  • You own the store and approve every element
  • Founders launching a brand

    Nothing exists yet, and everything must fit together.

  • Owners rebranding a store

    A new direction needs a full system.

  • Sellers with a logo and nothing else

    Colours and fonts were picked at random.

  • Brands with inconsistent materials

    Every channel looks different.

  • Teams handing work to freelancers

    A guide would keep everyone aligned.

  • Founders short on time

    You would rather answer a brief and review a finished system.

Problems solved

Why Brands Built Piece by Piece Never Quite Fit

A logo here, a colour there: the parts rarely match. These six problems are the ones owners mention most about full brand identity package (logo + colours + fonts).

  1. Colours clash with the logo.

    The palette was chosen separately.

  2. Fonts fight each other.

    Heading and body types were never paired.

  3. Every channel looks different.

    Store, email and social do not agree.

  4. No rules exist.

    Each new piece is a guess.

  5. The store does not match.

    Theme defaults ignore the brand.

  6. Decisions repeat.

    The same choices are made again each time.

What we can do

Brand Identity Design Package Pricing: What the Work Covers

Six jobs make up the identity. Your package decides how far each one goes for your brand.

Brand brief and positioning

We agree who the brand is for, how it should feel and what it must never look like.

Logo design

A designer draws original concepts and develops the one you choose.

Palette and type system

Colours and typefaces are chosen together and tested in use.

Style guide

The rules for logo, colour, type and imagery are written down.

Store styling

The identity is applied to your theme's colours, fonts and header.

Supporting assets

Social profiles, patterns and icons extend the identity.

What is included

What Is Inside Your Brand Identity Package Package

Everything in your Full Brand Identity Package (Logo + Colours + Fonts) order falls into one of six groups. The comparison table below shows how far each group goes by package for brand identity package.

Brief

  • Brand questionnaire
  • Positioning notes
  • Reference board
  • Direction summary

Logo

  • Original concepts
  • Chosen concept developed
  • Light and dark versions
  • Icon-only form

Colour and type

  • Palette of five tones
  • Contrast checks
  • Heading and body fonts
  • Font licence summary

Guide

  • Logo rules
  • Colour rules
  • Type rules
  • Imagery notes

Store

  • Theme colours applied
  • Theme fonts applied
  • Header and favicon
  • Email header

Hand-over

  • All file formats
  • Style guide PDF
  • Written notes
  • Recorded walkthrough

Your part: products, brand assets and approvals for Full Brand Identity Package (Logo + Colours + Fonts). We handle the brand identity package work and the checks.

Identity system

How a Complete Identity Moves From Brief to Storefront

The walkthrough shows the order we work in: the mark, a palette that supports it, paired typefaces and then application across the store. Because they are designed together, each part makes the others look better.

From identity system to a branded storeA brand board for Cobalt & Cedar assembles: a logo mark is drawn, five colours (#16324F, #2F6690, #D8A47F, #F6F1EA, #1C1C1C) fill in, a type pair (Fraunces and Work Sans) and the principles Cohesive, Grounded, Warm appear. The parts then fly onto a homepage mock that re-colours and re-typesets live with the tagline “Made to last, made to share”. Stages: Mark, Palette, Type, Apply.From identity system to a branded storeCCobalt & CedarMade to last, made to share#16324F#2F6690#D8A47F#F6F1EA#1C1C1CAaHeadingsFrauncesAaBodyWork SansCohesiveGroundedWarmCCobalt & CedarShop the…CohesiveGroundedWarmMade to last, made toshareAa1Mark2Palette3Type4Apply
From identity system to a branded storeA brand board for Cobalt & Cedar assembles: a logo mark is drawn, five colours (#16324F, #2F6690, #D8A47F, #F6F1EA, #1C1C1C) fill in, a type pair (Fraunces and Work Sans) and the principles Cohesive, Grounded, Warm appear. The parts then fly onto a homepage mock that re-colours and re-typesets live with the tagline “Made to last, made to share”. Stages: Mark, Palette, Type, Apply.From identity system to abranded storeCCobalt & CedarMade to last, made to share#16324F#2F6690#D8A47F#F6F1EA#1C1C1CAaFrauncesAaWork SansCohesiveGroundedWarmCCobalt & CedarShop the…CohesiveGroundedWarmMade to last, made toshareAaMarkPaletteTypeApply
Portfolio

Store Design Styles We Build

These storefront designs show how layout, product detail and trust cues change from one niche to the next, which is the same care that goes into Full Brand Identity Package (Logo + Colours + Fonts).

Fitness creator visual for Shopify Store Design for Personal Brands & Creators

Fitness creator store design

Fitness creator
Electronics visual for Wholesale & B2B Shopify Store Setup

Electronics store design

Electronics
Fitness visual for Custom Shopify Product Page Template

Fitness store design

Fitness
Streetwear visual for Editorial / Lookbook Shopify Page Design

Streetwear store design

Streetwear
Fitness apparel visual for Print-on-Demand Shopify Store Design (Printify / Printful)

Fitness apparel store design

Fitness apparel
Fitness visual for Shopify Landing Page Design & Build

Fitness store design

Fitness
Process and timeline

How Your Brand Identity Package Is Delivered, Start to Finish

The work runs in six steps and your live store is untouched until you approve. Your calculator choices decide how long each step of the brand identity package takes.

  1. 1

    Brief and asset review

    You tell us what your brand identity package must achieve, who it is for and what you admire. We agree the plan in writing.

  2. 2

    Choose how we get access

    Invite us to your store as a collaborator, or we work in our own Partner account and transfer what we make. We never ask for owner passwords while we work on the brand identity package.

  3. 3

    Brief the brand and set the direction

    We work through who the brand is for, how it should feel and which examples you admire, then write one page of direction that every design choice must answer to.

  4. 4

    Design the parts together and write the rules

    A designer draws the logo, builds the palette and type around it, writes the style guide and applies the system to your store, checking each part against the others.

  5. 5

    Compare the result with the brief and with your store

    We check every brand identity package deliverable against the brief and, where it goes into a store, on phones, tablets and desktops. If a detail does not match the plan, we fix it first.

  6. 6

    Deliver and hand over

    After your approval we deliver the brand identity package with source files and written notes. You keep every account, and revision rounds are included.

Compare your options

Do it yourself, Marketplace gig, Large agency or Our Brand Identity Package Service?

Four usual ways to build a brand identity. This comparison shows who designs the parts together and applies them to your store.

What mattersDo it yourselfMarketplace gigLarge agencyStore Design Expert
Logo, colour and type designed togetherPicked separatelySometimesSometimesYes
Written style guideNoExtra costYesYes
Applied to your Shopify themeNoRarelyExtra costYes
Social and supporting assetsNoExtra costExtra costYes
Price known before work beginsCheap but open-endedYesQuote onlyYes
Shopify store and checkout expertiseLearningVariesGeneralYes
Two structured revision roundsNoVariesExtra costYes
Source files and written notes handed to youNoRarelySometimesYes
Inside every project

What Protects Your Store and Your Budget During Full Brand Identity Package (Logo + Colours + Fonts)

Doing this work touches your store, your brand and your budget, so these six habits come with every brand identity package package.

Trademark checks stay with you

A designer cannot guarantee a mark is free of conflict, so you confirm trademark availability and we do not give legal advice.

Least access needed

We ask only for the access your brand identity package needs, through Shopify's own sharing tools where a store is involved, and remove it when we finish.

Working files are yours

Final and working files for your brand identity package are handed over, so another person could use them later.

Checked before you look

Every brand identity package item is checked against the brief first, so your review covers taste and wording, not faults.

No promised sales

We make brand identity package to help shoppers decide, and we never promise revenue, rankings or reach.

Rights respected

We only use images, fonts, music and text you own or that are properly licensed in your brand identity package, and we say which.

Interactive price calculator

Build Your Brand Identity Package Package

Choose a package, then tell us about your volume, your brand identity package needs and how soon you want it. The fixed price and delivery window update with every click.


Choose your packageRequired

Packages grow with volume and depth of brand identity package. Each option states its own price and any added days.

A core identity: a logo, a colour palette and a type pairing designed together, with a one-page summary of how to use them.

  • Logo with two concepts
  • Colour palette of five tones
  • Heading and body type pairing
  • Light and dark logo versions
  • One-page identity summary

A fuller identity with three logo concepts, a style guide, social profile assets and your store styled to match.

  • Everything in Foundry Essential
  • Logo with three concepts
  • Palette and type system
  • Brand style guide
  • Social profile and cover assets
  • Store colours and fonts applied

A complete identity with five concepts, patterns and icons, packaging-ready artwork, a full guide and a styled store.

  • Everything in Foundry Plus
  • Logo with five concepts
  • Pattern and icon set
  • Packaging-ready artwork
  • Full brand guide
  • Store styling and handover

Very large volumes, several brands or stores, rush schedules and unusual formats for brand identity package are scoped separately and quoted at a fixed price.

How much brand discovery?Required

Deeper discovery shapes a stronger system.

Which supporting assets?Required

Each asset extends the identity.

How far should we apply it to the store?Required

Store application needs theme work.

How soon do you need it live?Required

Standard follows the schedule your other choices set. Pay to move up the queue and go live sooner.

Optional extrasOptional

Each one begins switched off. Turn on what you need, watch the total, switch it back off.

Request a custom quote

Very large volumes, several brands or stores, rush schedules and unusual formats for brand identity package are scoped separately and quoted at a fixed price.

Request a Quote

Changed your mind? Choose Foundry Essential, Foundry Plus or Foundry Premier above to return to the instant calculator.

Packages and comparison

Brand Identity Package Package Comparison

Line-by-line detail of what each package covers, useful when choosing between a light pass and a full brand identity package service.

What is includedFoundry Essential
$590
Foundry Plus
$1,190Recommended
Foundry Premier
$2,190
Logo with two conceptsIncludedIncludedIncluded
Colour palette of five tonesIncludedIncludedIncluded
Heading and body type pairingIncludedIncludedIncluded
Light and dark logo versionsIncludedIncludedIncluded
One-page identity summaryIncludedIncludedIncluded
Logo with three conceptsNot includedIncludedIncluded
Palette and type systemNot includedIncludedIncluded
Brand style guideNot includedIncludedIncluded
Social profile and cover assetsNot includedIncludedIncluded
Store colours and fonts appliedNot includedIncludedIncluded
Logo with five conceptsNot includedNot includedIncluded
Pattern and icon setNot includedNot includedIncluded
Packaging-ready artworkNot includedNot includedIncluded
Full brand guideNot includedNot includedIncluded
Store styling and handoverNot includedNot includedIncluded
Typical delivery7 to 10 days10 to 16 days16 to 25 days

Choose your options in the calculator above: the total and the delivery estimate it shows for Full Brand Identity Package (Logo + Colours + Fonts) are final.

Why Store Design Expert

Brand Identity Design Package Pricing: Why Brands Choose Us

Anyone can pick colours and a font. Brands hire us for the positioning, the system design and the store application that turn an identity into something customers see.

One system, not four purchases

Logo, colour and type are tested against each other.

We apply it to a real store

The identity is checked in your theme, not just on a board.

Rated 4.9+ by verified clients

These reviews come from verified Store Design Expert clients, in their own words, and your brand identity package follows the same process.

Prices you can plan around

Every package, option and extra has a visible price, sized by volume, detail and speed for your brand identity package.

A direct line to the person who builds your Full Brand Identity Package (Logo + Colours + Fonts)

You write to the person handling your brand identity package, not a ticket queue.

Experience since 2015

More than 450 Shopify stores launched means few catalog, content or launch problems are new to us, brand identity package included.

What we need to get started

What We Need Before We Start Your Brand Identity Package

Three ways to give access, then a short list of facts about your brand identity package.

Your brief

Describe your brand, customers and the feeling you want.

Examples you like

Share brands and stores that feel right and why.

Existing assets

Send your current logo, colours or fonts if you have them.

Accept our collaborator request

Share your store address and accept our request so Full Brand Identity Package (Logo + Colours + Fonts) can begin. The owner can grant what we need for your brand identity package and remove us in one click.

Taking over existing work? That is fine

Let us know what exists, and who made it. We review your brand identity package first and agree what to keep.

Or share a restricted staff login

A staff account with limited permissions works too for brand identity package, though the collaborator route is easier to revoke.

Owner passwords and card details are never requested for your brand identity package. Shopify's own access tools are used for Full Brand Identity Package (Logo + Colours + Fonts), and we are removed when we finish.

Testimonials

What Store Owners Say Before You Order Full Brand Identity Package (Logo + Colours + Fonts)

Verified Store Design Expert clients describe the brief, the work and the handover in their own words, and your brand identity package follows the same path.

Verified

Store Design Expert is the best. The work is very professional, they pay close attention to detail and, more importantly, they listen. Their level of cooperation is second to none, and everything was delivered in a very timely manner. I will keep them in mind for future projects.

BN
Barbara N.United States
Verified

The experience was tailored to my brand and specifications to the letter. I love the result.

EP
Eric P.United States
Verified

They definitely get the job done. Very patient and understanding throughout the whole project.

BS
Brian S.United States
Verified

Thank you so much to Store Design Expert and the team. My site looks far more appealing to customers, and I will happily recommend your services to other new small businesses.

JS
Jennifer S.United States
Verified

Very patient, informative and transparent, and they did exactly what they said they would do. Thanks for all the help!

RO
Raymond O.United States
Verified

Store Design Expert is the only one I use for all things WordPress. They have a high level of understanding, deliver quality work and are easy to deal with.

SC
Scott C.United States
Verified

A pleasure to work with. They did pretty much everything I asked and definitely exceeded my expectations. I will be working with Store Design Expert again soon.

JL
Jerry L.United States
Verified

Superb work! Store Design Expert is incredibly patient, and even when I did not fully understand my own questions, everything was explained again in detail. My vision was implemented perfectly, and the work is worth every cent I spent.

KB
Katrin B.Germany
Verified

Very impressed with the build-out. My store is ready to get started, and I am sure I will reach out for edits down the road, but this is everything I could ask for to get the party started. Thanks again, and I will be in touch for future projects.

DH
Dale H.United States
Related searches

Related Searches for Full Brand Identity Package (Logo + Colours + Fonts)

The searches below are the ones that lead people to Full Brand Identity Package (Logo + Colours + Fonts).

If you searched for “full brand identity package logo + colors + fonts for shopify stores”, “brand identity package price” or “brand identity package examples”, Full Brand Identity Package (Logo + Colours + Fonts) is the work that answers it.

“brand identity packages”, “corporate identity package design” or “brand identity design services”: owners type these when they need Full Brand Identity Package (Logo + Colours + Fonts), and the packages above are priced for that job.

If you searched for “what is brand identity system”, “how to create a brand identity guide” or “brand and identity design”, Full Brand Identity Package (Logo + Colours + Fonts) is the work that answers it.

“logo design identity package” all point to the same job, which Full Brand Identity Package (Logo + Colours + Fonts) covers from start to finish.

FAQ

Brand Identity Design Package Pricing: Your Questions Answered

Answers on cost, timing, access, files and what happens after delivery for brand identity package.

How long does a brand identity package take?

Most projects take 7 to 25 working days, depending on package, supporting assets and your feedback speed. You see the estimate in the calculator before any payment.

Can I buy just the logo or just the palette?

Yes. Our logo, palette and type services are sold separately too, and the package is simply the better value when you want them designed together.

What do you need from me to start Full Brand Identity Package (Logo + Colours + Fonts)?

Send your brief, a few examples you like and a collaborator request for your store. We start by writing one page of direction.

What is the price of Full Brand Identity Package (Logo + Colours + Fonts)?

The price for Full Brand Identity Package (Logo + Colours + Fonts) begins at $590 and tops out at $4,950 when every option is on.

What does Foundry Essential include for Full Brand Identity Package (Logo + Colours + Fonts)?

A core identity: a logo, a colour palette and a type pairing designed together, with a one-page summary of how to use them. It includes: Logo with two concepts; Colour palette of five tones; Heading and body type pairing; Light and dark logo versions; One-page identity summary. Foundry Essential costs $590 and takes 7 to 10 working days.

What do I choose when I order Full Brand Identity Package (Logo + Colours + Fonts)?

Beyond the package, Full Brand Identity Package (Logo + Colours + Fonts) needs 4 decisions from you: how much brand discovery (Questionnaire only, Questionnaire and call, Workshop with competitor review); which supporting assets (Core identity only, Plus social profile assets, Plus patterns and icons); how far should we apply it to the store (Files only, Colours, fonts and header, Header, emails and key pages); how soon do you need it live (Standard, Sooner, Fastest).

Are there optional extras for Full Brand Identity Package (Logo + Colours + Fonts)?

Extras available with Full Brand Identity Package (Logo + Colours + Fonts): Extra logo concept round (+$240), Visual similarity check (+$140), Business card design (+$160), Packaging starter artwork (+$340), Voice and tone page (+$220) and Recorded identity walkthrough (+$90).

What if Full Brand Identity Package (Logo + Colours + Fonts) is not quite what I need?

If Full Brand Identity Package (Logo + Colours + Fonts) needs more than the packages cover, use Request a custom quote on this page. We write the scope for your job and quote one fixed price before any work starts.

How does payment work for Full Brand Identity Package (Logo + Colours + Fonts)?

Pay for Full Brand Identity Package (Logo + Colours + Fonts) through the protected checkout after choosing your options, and keep a full order record. Orders above $2,500 begin with a 50% deposit.

Ready when you are

Brand Identity Design Package Pricing: Order Your Package

Choose a package, watch the fixed price settle and have a team that has launched 450+ Shopify stores design, document and apply your brand identity before customers meet it.

Fixed price · Two revision rounds · Files handed over